Professional Outreach

In-community personalized efforts from eye care professionals (ECPs) to the public are a major campaign component. To reinforce the messages being shared through various media, eye care professionals are empowered to use the campaign’s educational materials both within their practices and with their broader home-town communities. The campaign offers professionals a series of posters, direct mail pieces, videos of the television advertisements, e-cards and brochures.

Visit the Think About Your Eyes ECP Resources page